Kewpie Mayonnaise is a very well-known brand and household name in Japan. The product is a smoother and creamier version compared to other types of mayonnaise. Kewpie’s mayonnaise is made with egg yolks as opposed to whole eggs. The use of rice vinegar rather than distilled vinegar is also another product feature.
Kewpie was the first company to commercially produce Japanese style mayonnaise. It has been Japan’s favourite brand since its launch in March 1925. You can find Kewpie mayonnaise in almost every Japanese household. It is the best-selling brand of Japanese style mayonnaise in Japan and also in Australia. Kewpie also specialises in producing Japanese dressings to offer consumers with more ways to enjoy Japanese food.